The marketing platform for listing agents

Every listing. Every channel. Every seller informed.

Key Post syncs your MLS feed, generates AI-written campaigns across Facebook, Instagram, LinkedIn, and X, and sends branded performance reports to your sellers — on the cadence you choose.

Free to connect your MLS and preview every post we'd publish.
Billing starts at $99/month when you're ready to publish your first post.

Publish to all four major channels
Facebook
Instagram
LinkedIn
X
What we solve

Three problems that cost listings.

We didn't build a generic social scheduler with a real estate skin. We built a marketing system for one industry — and the workflow gaps that lose agents their listings.

i.

Cross-channel posting is a job in itself.

Most agents publish to one channel — maybe two. The agents who win listings are the ones running every channel consistently. Doing that by hand for every property is hours a week most don't have.

ii.

Generic AI captions miss the listing.

ChatGPT writes a generic caption. It doesn't pull from your MLS, follow Fair Housing rules, match your tone, or know when to send a Price Reduction post. The captions need to come from a system that understands what a listing is.

iii.

Sellers have no visibility into your work.

The marketing happens. The seller never sees it. By week three they're wondering what they're paying for. Every listing becomes a question of trust unless you can show them — without manually screenshotting Facebook on a Tuesday night.

How it works

Four steps. Then it runs itself.

Setup takes about twelve minutes. After that you can close the tab and your listings keep posting — on every channel, on schedule.

01

Connect your MLS

Enter your agent ID. We pull your active listings from the licensed MLS feed in under sixty seconds.

02

Connect your channels

One-click OAuth for Facebook, Instagram, LinkedIn, and X. Connect any combination — turn channels on or off per listing.

03

Launch a campaign

Pick a thirty-day template per listing. AI writes platform-appropriate captions. Edit before publish, or let the system run on its own.

04

Sellers receive the report

On the day and time you choose. Branded with your name and reply-to address. Sellers reply, the message lands in your inbox.

A standard thirty-day campaign · seven posts, spaced for engagement
Day 0
Just ListedAll channels
Day 3
Open HouseFB · IG · X
Day 7
FeatureIG · LinkedIn
Day 10
Open HouseFB · IG · X
Day 14
FeatureIG · LinkedIn
Day 21
Price DropAll · if active
Day 30
RecapFB · LinkedIn
Seller Reports

The thing other platforms don't do.

On the day and time you choose, your sellers receive a one-page report detailing the marketing on their listing — branded under your name, not a templated newsletter.

Posts published, by channel
Every post across Facebook, Instagram, LinkedIn, and X, with timestamps. No screenshots required.
People reached and engaged
Real platform insights, pulled nightly. Aggregated across all four channels. Not vanity metrics.
Landing page traffic
Click-through traffic from each channel to the listing page, broken out by source.
Leads captured, with names
Every prospect who filled out the contact form, attributed to the post that drove them in.
The email is sent from your name and address. Sellers reply, the message lands in your inbox. No app required, no portal to log into, no learning curve for your seller.
KEY POST
Weekly listing report
Week of
May 14 – May 21
Report 04
Dear Margaret,
Here's how things went this week on your listing at 123 Ocean Breeze Lane.
12
Posts published
284
Landing views
4
New leads
8,420
People reached
461
Engagements
We kept your listing in front of buyers across Facebook, Instagram, LinkedIn, and X with 12 posts this week. The Tuesday open-house announcement on Instagram led the week with 147 landing page viewsin 48 hours. LinkedIn reach climbed steadily as our feature post on the chef's kitchen earned shares from local professionals.
4 new leads
Sarah Klein· “Loved the kitchen — when's the next open house?”
Tom Patel· “Available for a private showing Saturday?”
Marie Chen· “Is this still on the market?”
James Olsen· “Interested in setting up a tour.”
— Your agent
Reply anytime
Reports on your schedule
The platform

Everything a listing agent actually needs.

Six capabilities. Built from the MLS up, for one industry. No social-scheduler bloat, no generic templates, no learning curve.

Hourly MLS sync

Status changes flow through automatically. Pending, sold, withdrawn — your campaigns update without you lifting a finger.

Channel-aware AI captions

Different platforms, different formats. The same listing gets a long-form LinkedIn post, a punchy X update, an Instagram carousel description, and a Facebook story — written for each.

Thirty-day campaign templates

Just Listed, Open House, Feature Spotlight, Price Drop, Recap. Seven posts. Spaced for engagement, not spam. Triggered by status changes.

Lead capture, built in

Every listing gets a private landing page with a contact form. Leads land in your dashboard, attributed to the post that drove the click.

Fair-housing screening

Steering language gets flagged before it publishes. Multi-layer screening for HUD-cited patterns. A misstep that ends careers never makes it past the wire.

Solo or team

Each listing stays attributed to the right agent. Brokerages manage their roster from a single dashboard with full visibility.

Compliance & trust

Built for real estate. Not adapted from a generic scheduler.

i.

Fair Housing-aware

Every caption is screened against HUD-cited steering patterns before publication. Phrases like "perfect family neighborhood" or "walking distance to churches" never make it past the wire.

Multi-layer LLM + rules screening
ii.

MLS-licensed data

Listings come through Bridge Data Output — a licensed RESO Web API feed. No scraping, no terms-of-service risk for the agent or the brokerage.

Bridge Data Output · RESO Web API
iii.

Audit trail per listing

Every post, every caption revision, every status change is logged with a timestamp. If a question ever comes up, the receipts are already on file.

Immutable per-listing event log
Pricing

Three plans. Pick yours.

Connect your MLS and preview the work for free. Billing starts when you publish your first post — never before.

Solo
$99/ month
Single agent. Unlimited listings.
  • MLS sync (one agent ID)
  • AI captions across all four channels
  • Thirty-day campaign templates
  • Branded seller reports
  • Lead capture + landing pages
  • Fair-housing screening
Get Started
Team
$199/ month
Up to 5 agents. $49/seat beyond five.
  • Everything in Solo
  • Five agent seats included
  • Per-listing agent attribution
  • Shared brokerage dashboard
  • Priority support
  • Add seats at $49/mo each
Get Started
Enterprise
Custom
For large brokerages and franchises.
  • Everything in Team
  • Unlimited agent seats
  • Volume pricing
  • SSO / SAML
  • Dedicated onboarding
  • Custom MLS integrations
Contact sales

No card required to start. Bring your MLS, browse your listings, preview captions, and see exactly what the seller report looks like. When you're ready, pick a plan from the dashboard and your first campaign goes live.

Questions

What listing agents ask.

Show your sellers the work.

Connect your MLS in under a minute. Preview every post. Bill nothing until you publish.